Puar sets assemblage apart from the notion of intersectionality noting that the former is “attuned to interwoven forces that merge and dissipate time, space, and body against linearity, coherency, and permanency” (p. 128). Intersectionality, on the other hand, “privileges naming, visuality, epistemology, representation, and meaning” (p. 128). She goes on to argue that assemblages work against the “us vs them” logic of “the War on Terror,” because classification systems are undermined by the fluidity of the assemblage. In this statement, Puar is perhaps assuming that “the War on Terror” is itself a stable object in its adherence to the “us vs them” logic. Interviews with journalists indicate that few were able to define “the War on Terror” and many even denied using the term in their own articles, when they clearly had, on multiple occasions (Lewis & Reese, 2009). One excuse rendered was that “the War on Terror” was the administration’s term, and thus the one replicated in their articles. Others admitted that the phrase was imprecise, but as writers from USA Today, they had very restricted word counts for their articles and the term as a catch-all was important for maximizing information in a minimal space. Still, when given time to reflect, few could produce substantive definitions for what they meant when they used the term.
Norris, Kern, and Just (2003) argue that “the War on Terror” frame is as much about redefining allies as it is about defining enemies. With the dissolution of the USSR and the collapse of the “Cold War” frame, the media gained considerable opportunities for producing counterframes against the US government’s handling of foreign affairs (Entman, 2004). However, the introduction of “the War on Terror” frame reconsolidated framing power in the administration’s hands. Part of this reshuffling was that Russia was now the US’s ally against terrorists. So was Pakistan. So were a number of countries to which the US had formally been hostile or ambivalent towards. “The War on Terror” was as much about “accept these countries as our friends” as “these states harbor terrorists.”
In Puar’s argument, the frame is about the queer terrorist assemblage, but it is also about who becomes newly normalized. If the Sikh turban is part of a contingent queerness in the post-9/11 world, someone formally marginalized benefits, moving towards normalization. (Echoes of Andrea Smith here, as one pillar oppresses a group, another oppressed people is complicit in that oppression and may well benefit from it). Western, middle-class “queers,” those with access to the “queer liberalism” frame, can adopt the mindset of cultural exceptionalism in the face of backwards Middle Eastern identities and sexualities. But the benefactors of this rearrangement of normalcy, who counts as “us,” is not limited to those within the US or even “Western” borders.
In a project I started last fall, I assess photographs from terrorist attacks and compare them to the textual accounts that they accompany on The New York Times website. Even though I rarely take on projects as outwardly serious as terrorism (“Indira, I thought you studied video games…and pornographic fanfiction?”), I was drawn to this project because of the photographs that came out of the Westgate Mall attack in Kenya. These images were so powerfully discordant from the photographs normally associated with sub-Saharan Africa: the anthropologist’s photographs of natives, the armed militias, or densely packed urban centers with street merchants or the like. My rugby team had begun planning a tour in Kenya a few months earlier and our coach, who is Kenyan, had been sending us photographs of rugby pitches at dusk with lions walking through the frame. But the Westgate Mall photographs were of just that, a mall. Bodies were dressed in jeans and button down shirts. The building was brightly lit with linoleum floors and they sold frozen yogurt while people could have been browsing familiar chain stores. But they weren’t participating in consumerism just that moment because they were hiding behind faux stone pillars, peaking around corners. This was a terrorist attack occurring in a familiar middle-class consumer space, and that was so much more salient than that all the bodies were black. In that mall, with their middle-class lifestyles, those African bodies were visually rendered as belonging to “us.” That could have been “us” in one of “our” shopping malls. I don’t think the interest in Westgate continued very long her in the US, but maybe it didn’t have to. It was a visually arresting event at the time of its occurrence. Maybe as time passed, as the assemblage came apart, the blackness, the African-ness of the bodies reasserted itself and the middle-class consumerist affect dissipated. Still, the fact these images assumed prominence for any time at all attests to the conditional malleability of who may be included on which side of “us vs them,” and the tenuous position we occupy on either side.
Entman, R. (2004).
Projection of power: Framing news, public opinion, and US foreign policy. Chicago: University of Chicago Press.
Lewis, S. C., & Reese, S. D. (2009). What is the war on terror? Framing through the eyes of journalists.
Journalism & Mass Communication Quarterly, 86(1), 85-102.
Norris, P., Kern, M., & Just, M. (Eds.). (2003).
Framing terrorism: The news media, the government and the public. London: Routledge.